Role
Art Director
Art Director
Function
Concept + Brand Development | Lead Design | Iconography | Environmental Design
Concept + Brand Development | Lead Design | Iconography | Environmental Design
Partner
Linea
Linea
Objective
Carrying the strategy from the primary office theme, assist in the development of the environmental visuals for Equitable's head office.
Carrying the strategy from the primary office theme, assist in the development of the environmental visuals for Equitable's head office.
Leaning into a light, sheik and modern look Equitable's headquarters in Manhattan offers strong dramatic pops of black steel. with a clean and bright appearance.
Containing several assets including the development of an icon system and identifying mark. In addition to branding assets, some of the architectural elements include a feature wall, entry lobby, and a historical wall.
Concept + Brand Development | Lead Design | Iconography | Environmental Design
